Wednesday, December 9, 2009

BMW ORACLE Racing: Munich BMW Technology Workshop Trailer

BMW held a 'technology workshop' for the media with several members of the team at the BMW Welt in Munich. 50 media representing eight countries were present.

They were treated to exclusive insights on the technology behind the BMW ORACLE Racing team's campaign for the 33rd America's Cup.

Team CEO Russell Coutts (NZL) gave a talk entitled 'Dare to dream', speaking about what happens when talented designers are given the freedom to 'play in the sandbox' in the open design space of a Deed of Gift challenge. -
Stuart Alexander, writing for The Independent newspaper in the UK filed this report, including an audio interview with Russell Coutts